Fragile by design? Three Apple charges…That’ll be $122.82!

 

Three Apple Charges in 2 years…That’ll be $122.82. Three Samsung micro USB charges, on the other hand, will set you back a paltry $9.97.

I never realized how cheap a micro USB charger was because they never break! Apple charges on the other hand, brand and generic, are the feeble weaklings of the consumer electronics world. Is this by design?

Through recent history electronics manufacturers have sold products with built-in obsolescence and introduce new formats forcing consumers to retool regularly. Recent examples include the evolution of music, from records to tapes, CDs and downloads, each format requiring users to buy the music they already own again with the promise of better quality.

Gadget makers, including Apple, also sell electronics with batteries that cannot easily be replaced, forcing users to either upgrade or pay for expensive repairs. Apple has also regularly changed the design of its power supplies and other accessories with new models, forcing consumers to buy new versions.

So what about built-in fragility? If Apple products were similarly priced to other consumer electronics brands and had similar rates of failure then there is no there, there. However, can we simply chalk up the stark contrast in failure rates with some Apple products to coincidence? Especially when you also take into account the profitability of those products that have to be replaced regularly.

#CLASSACTION ? 😉

Author: Oscar Jenkins

Dynamic entrepreneurial leadership career as a Senior Executive of successful technology start-ups, turnaround situations, and high growth companies. Combines astute strategic, business, and financial skills with a 20+ year track record of multi-million dollar profitable revenue growth. Progressive, decisive innovator, highly valued for insightful corporate vision and strategy development. Expert at translating board-level strategy and objectives into actionable plans, and then providing decisive leadership to multi-functional teams. Highly regarded for developing relationships and developing executive teams and staff. Key professional attributes include: • Financial Management • Technical Product Development • Complex Negotiations • Corporate Leadership • Turnaround Management • Recruitment / Retention • Start-ups & High Growth • Mergers & Acquisitions • Fundraising • B2B & B2C Sales and Marketing • Multifaceted Digital Marketing • Stockholder Relations Specialties: Start-ups, fundraising and technology.

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